Express Card is another(!) plastic card manufacturer. This time, I was brought in to create the identity and website from scratch. After mocking up some logos in a modern geometric style, the client picked on that was a bit more retro. That evolved in to the bright red logo they now have.
From there came the stationery design, with the slightly cheeky copy, and then the website. All the product shoots were also done by EPDS. We’re currently developing an online store for Express Card based on the Red Tie platform.